Rebranding and Monetization of Twitter/X: Is Musk's Freedom of Speech/Expression a Reality or a Myth?
The primary motive for this research is to understand the extent of freedom on Social Media platforms especially when they are monetized. This research examines the impact of Elon Musk's policy change on the consumer experience of X (previously called Twitter). This research employs Foucault's framework of power and its dynamics to investigate the true value of the freedom that these social media outfits claim to offer. The article affirms the intricacies and shortcomings of monetization in consumer experience. This also demonstrates the indoctrination of capitalism in every human experience in this century. This research attempts to investigate the inequalities in the provision of fundamental rights to human beings by non-state actors and the lack of accountability in this paradigm of society. This article also debunks the myth of a 'safe political space' for citizens advocated by philanthropists on e-platforms such as X.
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Freedom of Expression, Monetization, Twitter, Free Speech
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(1) Fizza Batool
Graduate Scholar, Faculty of Media and Mass Communication (FMMC), University of Central Punjab, Lahore, Punjab, Pakistan.
(2) Arooba Choudhary
Undergraduate Scholar, Institute of English Language and Literature, Government College University, Lahore, Punjab, Pakistan.
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Cite this article
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APA : Batool, F., & Choudhary, A. (2024). Rebranding and Monetization of Twitter/X: Is Musk's Freedom of Speech/Expression a Reality or a Myth?. Global Digital & Print Media Review, VII(I), 22-28. https://doi.org/10.31703/gdpmr.2024(VII-I).03
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CHICAGO : Batool, Fizza, and Arooba Choudhary. 2024. "Rebranding and Monetization of Twitter/X: Is Musk's Freedom of Speech/Expression a Reality or a Myth?." Global Digital & Print Media Review, VII (I): 22-28 doi: 10.31703/gdpmr.2024(VII-I).03
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HARVARD : BATOOL, F. & CHOUDHARY, A. 2024. Rebranding and Monetization of Twitter/X: Is Musk's Freedom of Speech/Expression a Reality or a Myth?. Global Digital & Print Media Review, VII, 22-28.
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MHRA : Batool, Fizza, and Arooba Choudhary. 2024. "Rebranding and Monetization of Twitter/X: Is Musk's Freedom of Speech/Expression a Reality or a Myth?." Global Digital & Print Media Review, VII: 22-28
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MLA : Batool, Fizza, and Arooba Choudhary. "Rebranding and Monetization of Twitter/X: Is Musk's Freedom of Speech/Expression a Reality or a Myth?." Global Digital & Print Media Review, VII.I (2024): 22-28 Print.
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OXFORD : Batool, Fizza and Choudhary, Arooba (2024), "Rebranding and Monetization of Twitter/X: Is Musk's Freedom of Speech/Expression a Reality or a Myth?", Global Digital & Print Media Review, VII (I), 22-28
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TURABIAN : Batool, Fizza, and Arooba Choudhary. "Rebranding and Monetization of Twitter/X: Is Musk's Freedom of Speech/Expression a Reality or a Myth?." Global Digital & Print Media Review VII, no. I (2024): 22-28. https://doi.org/10.31703/gdpmr.2024(VII-I).03