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THE ROLE OF DIGITAL MEDIA IN SHAPING ONLINE READING TRENDS AMONG YOUTH

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http://dx.doi.org/10.31703/gdpmr.2023(VI-III).01      10.31703/gdpmr.2023(VI-III).01      Published : Sep 2023

The Role of Digital Media in Shaping Online Reading Trends among Youth

Abstract

    Digitalization has changed society and is contributing to unforeseen developments. As the world grows more technologically sophisticated, more individuals are searching for digital reading material sources, which has transformed their reading culture and surroundings. There is a growing amount of digital stuff available nowadays. The purpose of this study was to determine how young people's online reading habits are shaped by digital media. The quantitative approach was employed in this study to gather data. A closed-ended questionnaire was given to each responder as part of a survey. Purposive sampling was used to choose 200 persons in the sample population who were between the ages of 18 and 45. We came to the conclusion that the majority of people consume and appreciate digital and conventional information on equal terms. Reading's place in education isevolving along with digital technology.

    Digitalization, Digital media, Reading, Reading Culture, Information and Communication

    (1) Noor Ahmed
    Undergraduate, Department of Communication and Media Research, University of Punjab, Lahore, Punjab, Pakistan.
    (2) Shayan Fatima
    Undergraduate, Department of Communication and Media Research, University of Punjab, Lahore, Punjab, Pakistan.
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Cite this article

APA

CHICAGO

    CHICAGO : Ahmed, Noor, and Shayan Fatima. 2023. "The Role of Digital Media in Shaping Online Reading Trends among Youth." Global Digital & Print Media Review, VI (III): 1-7 doi: 10.31703/gdpmr.2023(VI-III).01

HARVARD

    HARVARD : AHMED, N. & FATIMA, S. 2023. The Role of Digital Media in Shaping Online Reading Trends among Youth. Global Digital & Print Media Review, VI, 1-7.

MHRA

    MHRA : Ahmed, Noor, and Shayan Fatima. 2023. "The Role of Digital Media in Shaping Online Reading Trends among Youth." Global Digital & Print Media Review, VI: 1-7

MLA

    MLA : Ahmed, Noor, and Shayan Fatima. "The Role of Digital Media in Shaping Online Reading Trends among Youth." Global Digital & Print Media Review, VI.III (2023): 1-7 Print.

OXFORD

    OXFORD : Ahmed, Noor and Fatima, Shayan (2023), "The Role of Digital Media in Shaping Online Reading Trends among Youth", Global Digital & Print Media Review, VI (III), 1-7

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