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UNMASKING POLITICAL NARRATIVES A STUDY OF POLITICAL MEMES IN PAKISTAN

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24 Pages : 334-353

http://dx.doi.org/10.31703/gdpmr.2023(VI-II).24      10.31703/gdpmr.2023(VI-II).24      Published : Jun 2023

Unmasking Political Narratives: A Study of Political Memes in Pakistan

Abstract

     This study explores the complex world of political memes to understand their function as cultural agents. The study examines political memes' effects on intra-party and inter-party ideology, communication, and political perspective evolution. The study used a survey method, sending out professionally designed questionnaires to undergraduates and graduates at Quaid-e-Azam University, Arid Agriculture University, and other institutions, as well as to newly minted professionals. Data was carefully collected to ensure accuracy. The results show that political memes can stimulate several responses, with the most common being identity and belief strengthening. This research also reveals how political memes may either divide people or bring them together, testing the convictions of those willing to have their opinions examined.

    Political Memes, Cultural Expression, Political Discourse, Identity, Belief Formation, Belief Transformation, Ideological Polarization

    (1) Aneela Sultana
    Assistant Professor, Department of Anthropology, Quaid-i-Azam University, Islamabad, Pakistan.
    (2) Anum Khalid
    MPhil Scholar, Department of Anthropology, Quaid-i-Azam University, Islamabad, Pakistan.
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Cite this article

APA

CHICAGO

    CHICAGO : Sultana, Aneela, and Anum Khalid. 2023. "Unmasking Political Narratives: A Study of Political Memes in Pakistan." Global Digital & Print Media Review, VI (II): 334-353 doi: 10.31703/gdpmr.2023(VI-II).24

HARVARD

    HARVARD : SULTANA, A. & KHALID, A. 2023. Unmasking Political Narratives: A Study of Political Memes in Pakistan. Global Digital & Print Media Review, VI, 334-353.

MHRA

    MHRA : Sultana, Aneela, and Anum Khalid. 2023. "Unmasking Political Narratives: A Study of Political Memes in Pakistan." Global Digital & Print Media Review, VI: 334-353

MLA

    MLA : Sultana, Aneela, and Anum Khalid. "Unmasking Political Narratives: A Study of Political Memes in Pakistan." Global Digital & Print Media Review, VI.II (2023): 334-353 Print.

OXFORD

    OXFORD : Sultana, Aneela and Khalid, Anum (2023), "Unmasking Political Narratives: A Study of Political Memes in Pakistan", Global Digital & Print Media Review, VI (II), 334-353

TURABIAN

    TURABIAN : Sultana, Aneela, and Anum Khalid. "Unmasking Political Narratives: A Study of Political Memes in Pakistan." Global Digital & Print Media Review VI, no. II (2023): 334-353. https://doi.org/10.31703/gdpmr.2023(VI-II).24